American Express - Impact Coaching Case Study
‘Increasing the performance and the perception of an underperforming team..’
It was agreed that a certain department within American Express needed developing as a business team so Vi International were appointed as a coaching partner in order to enhance the ‘impact’ of its managers.
Objectives of the investment were to increase business results, improve the perception of this department and then give the team the right tools in order to constructively develop in future.
Vi were recommended by a colleague on this occasion as Vi had been working within their business for over 5 years.
Solution Provided
Vi devised an ‘Impact and Presentation’ skills programme geared specifically for American Expresses requirements; it helped people think in a very different way, creating a self awareness and emotional intelligence that previously lay dormant. Crucially and consequently the internal and external customer perception of the team has seen vast improvements; this in turn has brought improved business results.
The training was delivered diligently and carefully matched to the characteristics of the team so they responded accordingly - this is one of the areas where we believe Vi stand out and is one of the reasons American Express continue to use them against other comparable companies.
“The team which attended have significantly driven up the output, professionalism and perception of the team. It has helped transform my team into a highly engaged and high performing team from a previously underperforming and undervalued team. Undoubtedly the 'Impact and Presentation programmes' run by Vi have helped people think in a very different way, creating a self awareness and emotional intelligence… Crucially the internal and external customer perception of my team has seen vast improvement since we attended this programme that in turn has brought improved business results. A very worthwhile investment… The facilitation skills and subject matter expertise of Vi is second to none and have been hugely beneficial to my own development.”
American Express, Stuart Batchelor

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